by Transparent Policy
In another hand, transparency in communication with customers helps company enhance customer trust. Trust builds loyalty. It will also help company avoid communication crisis or solve crisis faster. Best practice to improve transparency is to digitize customer care related activities:
- Moving from manual work into automation processing.
- Moving from individual independent in to systematic controlling, decentralized personal knowledge into mass practice.
- Moving from a separated, paper-work company into an open, digital enterprise.